Saturday, January 9, 2010

A Berry Entrepreneurial College

Students Gain Valuable Experience Managing On-Campus Enterprises . When Anthony Bonazza first enrolled at Berry College, he knew he would be getting a first-class education at a leading liberal arts college. What he never imagined was that he would have the opportunity to start an on-campus business with a group of his fellow students.

Thanks to a new initiative promoting on-campus student enterprises, Bonazza is doing exactly that as he works alongside other students in support of their new business, Jersey Beef. Together, these students are getting valuable firsthand experience in all aspects of business administration as they oversee the marketing and sale of beef from Berry’s Jersey herd. Administrators see this as a natural extension of Berry’s premier on-campus work experience program, and Bonazza is thrilled to help blaze a trail that other students will be able to follow. “We’re all really excited about it,” Bonazza said. “We’re happy to be one of the first enterprises; it’s a big opportunity.”

A unique aspect of the new program is that it enables students from all majors the opportunity to work together in support of a specific enterprise. The students involved in the launch of Jersey Beef demonstrate the amazing diversity of talent that it takes to get a business started. The four-member launch team included two business and finance majors, an accounting major and an animal science major.

“We need communication majors to help with public relations, animal science majors to help with the actual product and obviously someone with a good business sense to manage it all,” said Rufus Massey, assistant vice president of enterprise development. Massey is the chief administrator for the project; in that role, he oversees the new program and helps students get their enterprises off the ground.

Jersey Beef is one of several student-run enterprises launched this spring. One is marketing the sale of all-natural, hormone-free Angus beef in various cuts including steak and ground-beef portions. Another is involved in the production and sale of Jersey milk. Others in various stages of development include an organic garden, a bike shop, an online store offering alumni-specific merchandise, student management of the Cottages at Berry and a genetics enterprise marketing embryos produced by Berry’s Jersey herd. Currently, 10 student-run enterprises are in the pilot stage, and several more could follow in the near future.

“We hope to learn many things from these pilot projects,” Massey said. “The students involved are smart, excited and are all working very hard to ensure the success of these charter enterprises. Our work experience program has always provided Berry students with an important leg up when they graduate and join the work force. As this program develops, we believe it will serve as one more differentiator that will help to set our students apart.”

Holly Clifford Corral at hollycliffordpr@gmail.com represents Berry College and students who have started and run their own businesses on campus. Their program is called the enterprise development program. Berry College was started 100 years ago with the goal of developing an entrepreneurial spirit among their students. Holly Clifford Corral is President Tango Marketing and can also be reach at 404-668-7733

Sunday, January 3, 2010

Student Entrepreneur Makes Rich Gadgets Affordable

A UNIVERSITY student has set up a new business to bring the gadgets of the rich and famous to a wider market.

Tom Kadwill, 19, is in the early days of an online venture called Tekrux, supplying automated technology for lighting and other electrical appliances around the home.

He has two suppliers, one in the UK and another in the Netherlands. Their gadgetry enables people to use items such as a £15 keyring, which can operate lights and switch the television on or off.

Tom, of Harley Street, Leigh, said: “Usually this technology is found in rich homes, but my aim is to bring to everyone at a price they can afford.

“The keyring item can turn lights on as you arrive home at night and is more energy saving than leaving a light on while you are out.

“It’s good for older people and those with mobility problems. “My nan uses the light and TV controller from her bed.”

Tom, a former Deanes School pupil and Seevic student, also works part time at Little Havens Children’s Hospice.

He is currently studying for a degree in economics, at the University of Hertfordshire, and is into the second round of their Flare business competition, with a £15,000 prize up for grabs.

http://www.echo-news.co.uk/news/4828260.Student_entrepreneur_makes_rich_gadgets_affordable/

Saturday, December 19, 2009

Drexel sophomore picked as College Entrepreneur of the Year

“Save your receipts” may be the rule in the workplace for getting reimbursed for expenses, but those slips of paper are just so much trash to a college student.

That’s what Drexel University student Bradley Ericson pondered as he observed transactions at the checkout counter at campus dining halls.

Students have a meal plan and tap it electronically by using their student identification card. But the cashier still hands over a printed piece of thermal paper. Soon after, that receipt winds up on the floor or counter.

A freshman at Drexel’s LeBow College of Business in the fall of 2008, Ericson thought a digital receipt would be more convenient for the consumer. Digital receipts would also save money for the dining hall, which would not need to buy rolls of paper. That sounded to him like it could be the start of a business plan.

“The convenience factor is the most important,” Ericson said. “I want to make my daily activities easier.”

Today, Ericson has a company, called 3SecondReceipts L.L.C., that tested its software on Drexel servers this fall. (The name came from his research, which found a thermal-paper receipt has an “average life span” of only 3 seconds before it gets wadded up and tossed.)

It works like this: When the student’s ID card gets swiped, it enables the dining hall to debit his or her meal plan tied to the student’s identification number. Ericson’s software hooks into the point-of-sale system and creates a digital receipt of the transaction that gets sent to buyer and seller. Students can log in to their campus accounts to see how much they spent and what they spent it on.

Ericson said he thought the digital receipt functionality would go “live” campuswide at Drexel in three or four months. If it performs for more than 21,000 students as well as he hopes, Ericson’s next calls will be to Temple, Penn, and other area colleges.

Last spring, he became the first freshman to place in the Laurence A. Baiada Center’s Business Plan Competition at Drexel. He didn’t win it, but he came away with $1,000 as a finalist.
Losing that competition bothered him. He learned that while he had a good idea, that didn’t make it a good business prospect. Ericson didn’t go home to Fair Lawn, N.J., for summer break, but stayed in Philadelphia to work on his business plan.

Meanwhile, a different set of judges in another competition this week singled him out over many other entrepreneurs on campuses across the United States. Entrepreneur magazine Thursday named the Drexel sophomore its 2009 College Entrepreneur of the Year.

The designation provides 3SecondReceipts with $5,000 in seed capital and it gives Ericson some bragging rights with his three siblings.

After all, his brother Timothy started a firm in November 2007 when he was at Drexel. Today, CityRyde L.L.C. is a consulting firm in Philadelphia that helps universities and municipalities design and implement bike-sharing programs.

At 19, Bradley Ericson and his start-up story have already been featured on ABC News and in Forbes magazine. It will get retold in Entrepreneur magazine next month.

http://www.philly.com/philly/blogs/phillyinc/Drexel_University_sophomore_picked_as_College_Entrepreneur_of_the_Year.html

Friday, December 18, 2009

Think Gum

We make chewing gum designed to help boost concentration and memory. I first came up with the idea while I was a senior at UC Berkeley studying molecular and cell biology. I read a study about how certain aromas could enhance performance and took this idea and along with a few carefully selected herbs and a bit of caffeine to make Think Gum. I am now a graduate student at the Stanford University School of Medicine getting my PhD in Immunology. Think Gum LLC first began selling gum at the end of 2007, right when I started grad school. Now, almost 2 years into things we have sold well over a million pieces in gum and generated nearly $100,000 in revenue.

Matt Davidson, Founder of Think Gum LLC

You can get more information by visiting our website www.ThinkGum.com. You can also send Matt an e-mail at MDavidson@ThinkGum.com.

Monday, December 7, 2009

Meet Andi Enns

I am a sophomore at Park University (Kansas City, Missouri) and I am one of the youngest PR & marketing consultants in the country. I work with a variety of clients nationwide, some on retainer and some on project-by-project basis. This clients include yoga studios, public speakers, skincare boutiques, and more. I started out at age 16 with social media. I already had web programming knowledge, and helping a friend with his MySpace profile gave me an idea. So I launched a business designing and maintaining professional MySpace profiles. Over time, this evolved into the full services I offer today. My previous media coverage has included Yahoo HotJobs, national radio show Whiz Ventures, NBC's Kansas City Live, popular industry blog Repman, and many more. Please feel free to contact me at andi.enns@yahoo.com or 816-739-9930.

Sunday, November 22, 2009

Will Work For Food

WILL WORK FOR FOOD was started 2 years ago by students at the University of Michigan. WILL WORK FOR FOOD's slogan is Volunteering Locally to Save Children Globally. Our aim is to motivate high school and college students to find a any volunteer project of their choosing and someone to sponsor their efforts (family, friend, themselves, corporate, etc). The money that they raise volunteering is given to our affiliates, Doctors Without Borders, to purchase and distribute the nutritional supplement Plump'y nut in areas of need. To date we have raised +$12,000 and have over 700 participants nationwide.

We are close affiliates with Doctors Without Borders, recognized by the Clinton Global Initiatives for Universities, a runner up in the prestigious DELL grant, and the recipient of various Google grants. We have gained media attention across the country for this innovative approach to social and global welfare.

For more information contact myself, follow us on Twitter [@Will_ForFood], and check out our website www.willworkforfood.org

Lindsay Canvasser
Director of Public Relations
WILL WORK FOR FOOD
willworkpr@umich.edu

Thursday, November 5, 2009

Inspiration for the Young Entrepreneur

Are you on a mission? Do you have a vision? Are you itching to get your name out and make a difference in the world? If you answered NO to any of these questions–that’s okay.
It’s time to get inspired.

The opportunities to connect with millions of like minded people are limitless through the power of the internet. Social media has made it incredibly easy to meet people who want more out of life than the average person you’d meet walking down the street. It’s not that every person online is inspired or on a mission–it’s the ones that stand out who are. The people who reach out to you, who you seem drawn towards, who are intriguing to talk to, are the ones who are doing the leading. The conversations they are having make them leaders, make them popular and make their businesses grow. They’ve achieved this success online because…
They took the leap.

It’s time to stop thinking and start doing. It’s time to open your mouth or moving your fingers to have real conversations with real people. Want people to know about your brand? Your Twitter search better be streaming at all times, tracking your industry. Get into the trenches and start conversing, answering people’s questions and finding people who have the same passions you do. It’s this network of people who will grow your brand for you.
Don’t know what you stand for?

Start meeting other inspired people. The biggest leaders will shout from the rooftops to get the message out about what they believe in. Reading blogs and surfing Twitter are great ways to get to know people who love what they do. Starting taking notes from these people who are completely lost in their work.

Follow these passionate people:

@SmallBizTrends (Small Business)
@ProBlogger (Blogging)
@JohnnyCupcakes (T-shirts)
@TomZiglar (Personal Development)
@GaryVee (Wine)
@LivestrongCEO (Health)
@Under30CEO (Entrepreneurship)
@BarryMoltz (Customer Service)
@GrowthCoachCorp (Business Coaching)
@Philanthropy411 (Non Profit)
Matt Wilson is co-founder of Under30CEO. Learn to create your rock star online presence at http://RockStarBusinessSeries.com